Mark Cuban

Dallas Mavericks owner Mark Cuban is known for his outspokenness (and intermittent douchebaggery), but during a taping of Bill Simmons' taping of "B.S. Report" podcast March 3, he crossed the line.

Cuban spoke about his dislike for 'kiss cams,' and when Simmons said he liked them, Cuban retorted, "You and your boyfriend do it every day." When the podcast was uploaded, the offensive remarks were missing, though Deadspin confirmed Cuban made the remark.

Today, Cuban posted a self-serving blog entry in which he admitted his remarks were "a mistake" but also wrote "I honestly don't give a sh*t what you think about me."

Is Mark Cuban's apology sincere?