The Dress: Salvation Army domestic violence ad asks ‘Why is it so hard to see black and blue?’
The Dress: Salvation Army domestic violence ad asks ‘Why is it so hard to see black and blue?’

THE Salvation Army has used ‘that dress’ to launch a powerful message about violence against women.

The Roman Originals dress almost broke the internet last week and divided opinions on whether the garment was black and blue or white and gold due to an optical illusion.

Dress drama ... The two-tone dress, left, alongside an ivory and black version, made by R

Dress drama ... The two-tone dress, left, alongside an ivory and black version, made by Roman Originals, that has sparked a global debate on Twitter over what colour it is. Picture: AP Source: AP

The Salvos have weighed in on the debate in a new domestic violence campaign.

“Why is it so hard to see black and blue?” the ad asks. “The only illusion is if you think it was her choice. One in six women are victims of abuse. Stop abuse against women.”

 

 

A white and gold version of ‘the dress’ is also being auctioned for charity in the UK ahead of International Women’s Day on Sunday.

The initial reaction to the #StopAbuseAgainstWomen campaign was positive on social media.

 

 

 

 

 

 

 

 

 

 

 
 
 
 
By Jamie Rivera 03/06/2015 06:16:00

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